Sync WordPress users to a list

Sync by role

Pick exactly which user roles you want as contacts: subscribers only, customers only, or several roles at once. Users whose role is not in your selection are left alone, so an editor account does not end up in your newsletter list by accident.

Choose the destination

Assign the synced users to one or more lists, apply the tags you want them to carry, and set the subscription status they should get: subscribed, or pending so they receive your double opt-in confirmation first. The rules apply to the initial bulk sync and to every user that follows.

Map fields and user meta

Map the WordPress fields you care about to your own custom fields: email, display name, first name, last name, website URL, biographical info and registration date. You can also map any user meta key, which covers the data added by your membership, LMS or e-commerce plugin.

Automatic or on demand

Run a manual bulk sync whenever you want, with a Sync now button and a count of contacts processed. Or switch on automatic sync and choose the events that matter: on user registration, on profile update, on user deletion.

Each event is a separate toggle, so you can sync new registrations without touching existing contacts on every profile save.

No duplicates, no resurrections

The sync recognises a contact by the WordPress user ID it stored the first time, and falls back to the email address. A user who changes their email updates the same contact rather than creating a second one. Contacts who unsubscribed are skipped and never put back on the list by a sync.

Status you can check

The connector card shows whether the sync is active, the date of the last run, how many contacts it processed and the last error if something went wrong. Every run reports how many contacts were synced, skipped and failed.