The subscription and unsubscribe pages are where contacts can manage how they receive your emails. The subscription page lets people sign up to join your list, while the unsubscribe page gives them a way to opt out if they no longer wish to hear from you.
In MailerPress, you can customize these pages to match your brand and provide a smooth, respectful experience for your audience. Managing these pages properly helps you stay compliant with email regulations and build trust with your contacts.
Create and Manage Your Email Subscription Page
Each email includes a Manage Subscription link, allowing recipients to update their subscription preferences.
MailerPress automatically generates a default page with the necessary form.
You can customize this by going to your WordPress dashboard:
MailerPress → Settings → Parameters.
In the Manage Subscription Page section:
- Uncheck Use the default page.
- Select your desired page from the dropdown.
- Ensure the selected page includes the following shortcode in its content:
[mailerpress_pages] - Click the Preview link to check how the page looks.
Create an Unsubscribe Page
The process is similar to creating the subscription page.
Make sure the page contains the shortcode:
- In the Unsubscribe Page section of the same Settings → Parameters screen:
- Uncheck Use the default page.
- Select your custom page from the dropdown.
- Make sure the page contains the shortcode:
[mailerpress_pages]
- Don’t forget to click the Save Settings button.
- Use the Preview link to view the result.
Redirect users after they click on the email confirmation
Go to Settings → Sign-up Confirmation, you can now define a custom URL (or select an existing WordPress page) to redirect users immediately after they confirm their subscription.
Redirect users to a specific page after they unsubscribe
Shortcode attribute: after_unsubscribe_url
Pass the URL like this:
Eg:
[mailerpress_pages after_unsubscribe_url="https://mailerpress.com/my-redirected-url"]Important notes
The [mailerpress_pages] shortcode is a dynamic shortcode, which means it does NOT display any content on its own when a page is accessed directly.
This shortcode requires URL parameters (usually coming from links inside emails) in order to know which content to render, such as the Manage subscription or Unsubscribe pages.
That’s why the page appears empty when viewed normally, this is expected behavior.